/CLIENT: WIBRA

Molecule social™ x WIBRA

Wibra, a Dutch retail chain with over 300 clothing stores across the Netherlands and Belgium, operates within the discount segment.

Its diverse product range includes textiles, cleaning products, stationery, confectionery, toys, and cosmetics.



Our Approach

Our objective was to elevate Wibra to the status of a leading retail brand on TikTok in the Netherlands.

By adhering to Wibra’s brand identity, we successfully sold out multiple products and introduced the brand to a new demographic.



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